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Tips for Writers on How to Work Smoothly with a Graphic Artist

Photo courtesy Wikimedia Commons(This graphic shows the lyrics to a classic Disney Song. Can you read it?) Whether on a book cover, a website design, an ad, or even a whole marketing barrage, graphic...

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Win-Win: Promotional Opportunities for Writers through the Brenda Novak...

photo by macropoulos Back in December we received a note from author Kim Boykin, whose debut novel The Wisdom of Hair was set to release in March. We book WU guest slots far in advance, and had to let...

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Hacks for Hacks: The Basics of Author Branding

photo by Rupert Ganzer The highway to publication overflows with cars: luxury behemoths; sensible hybrids; nondescript, windowless vans with strange dents that protrude from the inside. Each bears the...

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PR and Marketing for Self-Publishing: Do’s and Don’ts

It (finally) appears the stigmas once associated with self and indie-publishing are disappearing, or at least waning – though in some cases there are new ones arising and there will always be...

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Dos and Don’ts for a Good Self-Published PR Experience

“I published three novels at big houses to good reviews. Now I’m my own publisher, and the media wants no part of me.” So begins an article that ran last month in Salon.com. Called, The Future is No...

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The “Get Read” Conference

If you’re a writer focused on not just getting published or selling a book, but actually ensuring those books get read, we’re here to introduce a conference that promises to do exactly that. Get Read:...

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Learning How to Blog—the Hard Way

photo by Flickr’s Jos van Wunnik Today’s guest is Kim Triedman, an award-winning poet and novelist. Her debut novel, The Other Room, and two full-length poetry collections, Plum(b) and Hadestown, are...

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What it Takes to Get on NPR

Last week I heard a snippet of Terry Gross’ Fresh Air interview with Eat, Pray, Love author Elizabeth Gilbert. Gilbert has a new book out and was on the show to talk about it. A bit earlier in the same...

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Ask and You Shall Receive. (Or at least ask and you shall know.)

photo by Bilal Kamoon So you are having that first marketing meeting with your publisher for your book… or that first phone call. Is there anything you should be asking in particular? Should you push...

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Power in Numbers: Authors Promoting as a Team

Kristina McMorris is the recipient of more than twenty national literary awards. A host of weekly TV shows since age nine, including an Emmy® Award-winning program, she penned her debut novel, Letters...

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Ten Things I’ve Learned from Evaluating Self-Published Books for a Year

Photo by Flickr’s Fabio Hofnik Today’s guest post is by Jessica Bennett. She and Leslie Ramey created Compulsion Reads, a website that seeks to shine the spotlight on quality indie books by endorsing...

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Getting Ready for Book Clubs

TheAlieness GiselaGiardino²³ Today’s guest post is from Janie Chang. Her first novel, THREE SOULS (HarperCollins Canada), is the story of Leiyin,whose punishment for disobedience leads to exile from...

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A Love Letter to Authors

Dear Authors, I love you. Really. I know, you must be thinking the holiday season has gone to my head, pumping me with Hallmark joy and wrapping-paper cheer. Or that I’m promiscuous — a floozy who hops...

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Supplementing Your Publisher’s Efforts: What You Can Do to Support Your Book

– photo by Flickr’s darkmatter - A number of people have asked me to talk about what an author should do to raise awareness for their book for WU’s Inside Publishing month. This was asked in the...

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How to Throw a Killer Book Launch Party

Warning: Hacks for Hacks tips may have harmful side effects on your writing career, and should not be used by minors, adults, writers, poets, scribes, scriveners, journalists, or anybody. Well, well,...

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How to Avoid Cover Design Pitfalls for Indie Publishers

As self or indie publishing grows and grows, more and more of us compete for a buyer’s attention on the Internet on both retail and industry websites. Amazon.com Barnes & Noble.com Kobo.com...

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The Book-Promotion Balloon: Where’s the Helium?

Regarding the graphic above, man, was I glad I was able to bear down on those lolling tuna boats Dickens and Hugo—they need to get up from their on-deck hammocks and at least think about hitting the...

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Envy: a Lesson in What Not to Do

A couple of weeks ago, an author in the UK named Lynn Shepherd made one of the more bafflingly boneheaded moves I’ve seen in a long time, by posting a blog on the Huffington Post entitled “If JK...

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The WHYs of Book Club Questions

Photo by SomeHoosier We’re thrilled to have Mollie Lundquist of LitLovers here today, who describes herself as “an English teacher gone mad.” LitLovers grew out of an online course she taught a few...

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Presenting to School Students: top tips

How do you feel about public speaking? Author talks? Writing workshops? If, like me, you’re the introverted kind of writer, more comfortable in the world of the imagination than out on centre stage,...

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